News
LV= Cup Rugby Game
Following a highly successful marketing campaign celebrating LV='s sponsorship of the Harlequins rugby team with the LV= Rugby Kicking game, we have also developed a new version for the LV= Cup (www.lvcup.co.uk). Players chose which of the 16 teams involved in the tournament they wanted to play for, and prizes for top scorers included tickets to the tournament finals.
Targeted toward Independent Financial Advisors, during the course of the campaign the game has been played over 10,000 times in less than a month and helped LV= raise their profile and gather new contacts in the IFA community.
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