Client Stories

Thomson Financial Choose Governor

Thomson Financial, part of Thomson Reuters, is a global market leader in the provision of information services and products to financial institutions.

Thomson choose email marketing as the most consistent, cost and time effective way to inform their clients, partners and prospects about their latest products, services and events.

Governor Technology is Thomson’s preferred partner for delivering email marketing campaigns across Europe.  These campaigns enable Thomson to maximise their dialogue with large numbers of important clients, and react swiftly to market events.

In 2007-2008 we sent over 250,000 emails on their behalf.  Our solution includes a comprehensive tracking and results analysis service which enables Thomson to monitor email opens and click throughs, therefore giving complete transparency of the return on investment in this crucial marketing activity.